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How Travel Rewired My Supply Chain Brain

  • Writer: Lynn W.
    Lynn W.
  • Jul 11
  • 2 min read

Updated: Sep 6

The Map that Changed Everything

In boardrooms, I’ve seen sustainability measured in tonnes, timelines, and taxonomies.

But no supply chain model ever prepared me for what I felt watching a scrunchie fund dignity.


Frankfurt, Paris, Guangzhou, Kuala Lumpur — each city left a thread in my thinking.


In Frankfurt, I sat across ESG analysts who quantified carbon like currency.

That’s where I first heard: “Finance is the most powerful sustainability driver.”

They weren’t wrong. But data alone couldn’t stitch connection.


À Paris, I passed the grounds where the Accord de Paris was born,

and wondered if my personal carbon footprint could one day be net positive.

“La durabilité n’est pas une tendance. C’est un engagement, une cohérence, un choix.”


在中国广州, I touched recycled yarns that once floated in the ocean.

The raw textures felt imperfect — and that’s what made them honest.


In Kuala Lumpur, I watched a child receive hygiene essentials funded by 1 scrunchie.

She smiled. I didn’t speak her language, but I understood the weight of clean dignity.

One kilogram = 100 showers. One Friday night = a new kind of impact math.


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So now, when I think of supply chains, I don’t just think of emissions or efficiency.

I think of loops — emotional ones, cultural ones, even carbon ones.

I trace things not just from source to shelf,

but from stitch to story, from product to person.


“Un matériau est durable non seulement parce qu’il est recyclé,

mais parce qu’il est chargé d’intention et d’avenir.”


永续是一种连结。不是指标,不是口号,而是一种温柔的坚持。


Soon, I’ll share the sourcing journey behind my yarns.

But today, I just wanted to show you the map that rewired my brain.


And maybe ask: what’s the city that rewired yours?


 
 
 

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